Last edited by Vojora
Friday, July 17, 2020 | History

6 edition of The social media MBA found in the catalog.

The social media MBA

Christer Holloman

The social media MBA

your competitive edge in social media strategy development and delivery

by Christer Holloman

  • 14 Want to read
  • 29 Currently reading

Published by John Wiley and Sons in Chichester, West Sussex, U.K, Hoboken, N.J .
Written in English

    Subjects:
  • Social media,
  • Management,
  • Internet marketing,
  • Branding (Marketing),
  • Customer relations,
  • Information technology,
  • SOCIAL SCIENCE / Media Studies

  • Edition Notes

    Includes bibliographical references and index.

    StatementChrister Holloman ; co-authors, Eb Adeyeri ... [et al.].
    ContributionsAdeyeri, Eb
    Classifications
    LC ClassificationsHD30.2 .H645 2012
    The Physical Object
    Paginationp. cm.
    ID Numbers
    Open LibraryOL25094716M
    ISBN 109781119963233
    LC Control Number2011044310

      10 of the best social media marketing books 1. The End of Marketing: Humanizing Your Brand in the Age of Social Media and AI by Carlos Gil. RIP, traditional marketing. We’re living in a world where Youtubers get more impressions than Coca-Cola, and politicians rise to power through memes.   the social media mba in practice in terms of creative collaboration projects and getting people involved and working together on many different games, leagues and ladders, that would have to .

    This book is, first and foremost, an acknowledgement to the collective contri-butions of professionals, business executives, organizational leaders and an entire “social media” industry that has dedicated itself to delivering on the opportunities that the Social Web offers: the opportunity to understand, first-hand, what markets.   The book is a refreshing bird’s-eye view of how to make content that connects with your d of viewing audience members as passive consumers of content, Spreadable Media suggests that the audience plays an active role in the distribution and meaning of your content. This might make some marketing managers uncomfortable, but the authors lay out strong evidence that passive Author: Cindy King.

    It's a fact that companies so far have only scratched the surface of what can be achieved with social media. Whatever continent, industry, company size, current degree of social media adoption or your job title, the purpose of this book is to inspire you.   Social media, like Facebook, Twitter, and Pinterest, allow online posting of material that may be copyrighted. The social media site does not own the work that has been posted on their site; the copyright is still retained by the owner. But by agreeing to post works on the site, you sign an agreement that gives the site a license to use the.


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Whatever continent, industry, company size, current degree of social media adoption or your job title, the purpose of this book is to inspire you to see how you. This book was created to cast a light on social media in practice and inspire others to leverage the power of social media across their business - whether in marketing, PR, sales, customer service, product development or HR - and emulate the successes in this fascinating field.

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